NURSAIMATUSSADDIYA, N.; HABIBIE, M.; MEISYA AZITI, T. EFFECT OF BRAND EQUITY ANALYSIS ON HONDA MOTORCYCLE PURCHASE DECISION IN MEDAN CITY. JOEL: Journal of Educational and Language Research, [S. l.], v. 1, n. 6, p. 681–690, 2022. DOI: 10.53625/joel.v1i6.1414. Disponível em: https://www.bajangjournal.com/index.php/JOEL/article/view/1414. Acesso em: 17 aug. 2025.